The Book Fairies

Rebranding

Rebranding of the nonprofit brand The Book Fairies. An initiative aimed to promote reading, it's a pass it on cycle that gives strangers the chance to read a book. Designed elements include: logo, packaging, prints, motion piece, app, and website.

The tools that were used were Indesign, Photoshop, Illustrator, Chinese ink, XD, and After Effects.

This project was undertaken during my time at Parsons School of Design.

TheBookFairies_Logo.png
TheBookFairies_MovingLogo.gif
TheBookFairies_Bundle.png
TheBookFairies_BookSleeve.png
TheBookFairies_Prints.png